Villa de Duinen
Hotel Villa de Duinen and restaurant Lumé in Noordwijk. Two sides of the same place, from dinner and overnight stays to business guests.
- Client
- Villa de Duinen
- Location
- Noordwijk
- Year
- 2024 – present
- @villadeduinen

Challenge
New imagery was needed all the time for social, but also material and ideas for targeted campaigns. For the business market, for example, we developed "Dat begint goed" (That's a good start): a campaign that fills the first quarter with business guests in the meeting rooms, alongside content for both the hotel and restaurant Lumé.
Creative direction
When Villa de Duinen and Lumé got a new style at the start of 2026, we matched it with photography and film. Culinary where it's about Lumé, calmer and more hospitality-focused for the hotel, but shot from the same world.
What we made
- Photography and video
- Social content
- Campaigns
- Campaign concept "Dat begint goed"
- Content for Villa de Duinen and Lumé









